1st October, 2026 How to Host Community Events: An Event-Led Community Strategy Guide Most brands get event planning backwards. They start with the event: the venue, the speakers, the production value, and hope… Community Strategy
17th August, 2026 Reddit Marketing Questions: A Brand FAQ Every brand asks the same handful of Reddit marketing questions once they start taking the platform seriously. How do you… Community Strategy
6th August, 2026 What It Actually Takes to Win on Reddit: Lessons from Sonos Most brands don’t have a Reddit brand strategy, they have a posting schedule. That’s the problem. Reddit users can spot… Community Knowledge
4th August, 2026 Customer Marketers: It’s Time to Get Real About Online Communities Most customer marketing playbooks look the same. Case studies, reference programmes, NPS surveys, the odd webinar, a loyalty scheme, a… Community Knowledge
3rd August, 2026 9 Hidden Reasons Your Online Community Management Services Are Underperforming Enterprise communities fail quietly. There’s rarely one dramatic moment, just a slow drift toward flat engagement, burnt-out community managers, and… Community Knowledge
1st April, 2026 BEYOND THE LEADERBOARD: DESIGNING A MODERN COMMUNITY GAMIFICATION SYSTEM At Standing on Giants, we’ve seen what happens when gamification stops evolving. It doesn’t just plateau, it slowly starts to… Community Strategy
23rd October, 2025 Crafting Community Guidelines: Inspire, Don’t Inhibit When building a thriving online community, the way you set your guidelines can make all the difference. Instead of focusing… Community Strategy
14th August, 2025 The Most Community‑Centric Company That Doesn’t Have a Community Octopus Energy may not have a traditional “community” as some might define it, but they embody many elements of what… Community Strategy
