Build A winning community strategy

Discover the 5 Elements System for Community Success by Standing on Giants. Used by our clients Airbnb, Lenovo Legion, O2 and more to build thriving communities.

From the creators of…

…now trusted by…


Our secret to success

We’ve spent 10 years building some of the world’s most successful brand communities. We’ve distilled this collective experience and knowledge into a system you can use to build a thriving community for your customers.

The 5 elements system for community success

The 5 Elements work together to create an engaged community and then, most importantly, integrate it with the business to generate value. Download the full guide below.

Highlights from our clients

Airbnb

1m
Members from 140+ countries
29m
Monthly post views
2.5x
More revenue generated from members than non-members

Airbnb have used our Community Knowledge and Community Management services for over 5 years. Working together, we have built an online community of over 1 million engaged hosts. The community was awarded the coveted ‘Best in Class: Community’ award at the Khoros Kudos Awards 2020.

Everyone at Airbnb learns from this team

Anna Wu, Community Lead, Airbnb


Lenovo Legion Community Homepage

Lenovo Legion

24hrs
Time taken to hit 1st month KPIs on launch
15k
Members in just 3 months
463k
Monthly post views

The Lenovo Legion community was launched in March 2021 across Europe, MEA and the Nordics in 4 languages: English, Italian, Spanish and Arabic. Lenovo Legion use our complete solution of Community Knowledge, Community Management and Community Platform.

I’m recommending Standing on Giants to everyone in my network.

Daniela Idi, EMEA Marketing Director, Lenovo Legion

Visit the Legion Community

o2 case study image

O2

£3m
Annual support deflection savings
15m
Annual solution views
107%
Member growth in 2020

Our longest standing partner, O2 have used our Community Knowledge and Community Management services since 2013. The Community is a critical channel for the business across customer support, crisis management, brand engagement and product development. Read more about how we worked with O2 to build a thriving online community below.

OUR COMMUNITY IS A CORE ASSET TO THE BUSINESS, THANKS TO STANDING ON GIANTS

Colin Heyworth, Head of Social Media and Community, O2

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Download the 5 elements guide

We’ve created this free guide to the 5 Elements System for Community Success featuring insights from community leaders around the world. Click below to download.

Book a free consultation

Our team is ready and waiting to talk to you about your community project. Click below to get in touch.

BOOK CONSULTATION NOW